Requirements:
- Native English speaker
- B.A. in relevant fields an advantage
- A passion for communication and the written word
- Strong ideation, storytelling and writing skills
- Experience in advertising on social media
- Knowledge and understanding of digital advertising
- A conceptual creative thinker and a problem solver
- Enjoys being part of a winning team
- Effective multi-tasker with a can-do attitude
- Develop compelling and engaging advertising copy for various digital platforms, ensuring alignment with brand messaging and marketing objectives.
- Collaborate with the Creative Team to brainstorm and generate innovative ideas for advertising campaigns that resonate with target audiences.
- Craft persuasive narratives that effectively communicate the brand's message, values, and unique selling propositions across different marketing channels.
- Maintain consistency in tone, voice, and style, adhering to established brand guidelines and ensuring a cohesive brand identity in all communication materials.
- Create impactful copy for social media advertisements, considering platform-specific nuances and trends to maximize engagement.
- Apply a strategic mindset to understand client goals, market trends, and consumer behavior, translating insights into effective advertising strategies.
- Stay abreast of industry trends, competitor activities, and emerging technologies to inform and enhance advertising copy strategies.