We are a team of leaders. True owners, humble learners and friends. We're here to overcome big challenges, build tech solutions for people to enjoy, while doing the best work of our careers, together, as Bash.
This journey requires grit, ambition and teamwork to thrive. We are transforming SA retail for the better; using a stable, secure base as our catalyst for change. We are building on a scale that will test our limits but when we break through, the impact on us and our customers will be profound.
We are looking for an experienced Content Lead to lead a team of digital content managers and visual merchandisers to deliver world-class content that supports key trade objectives, grows our following and resonates with our customers across our brand ecosystem.
What You'll Do
- Recruit, mentor and lead a team of 7 content managers, visual merchandisers and a social media content manager.
- Build and oversee the content publishing calendar, ensuring it's on-brand, effective, measured and optimised per channel across mobile, desktop, social, influencers, email.
- Work with the Head of Brand Experience to develop the optimal content planning and publishing cadence, resource allocation and frameworks to maximise ROI.
- Collaborate with cross-functional teams including UX, Brand Marketing, Customer to improve the customers' experiences across all channels and platforms.
- Partner with brand teams to establish ways of working to enable collaboration, streamline processes and take advantage of opportunities to co-create.
- Obsess over customer insights, scrutinise personas and distil learnings into new content solutions and briefs for the team.
- Setup processes and documentation to streamline ways of working within the team and across business divisions.
- Partner with our producer to build and monitor budgets for content production.
- Report on content performance including ROI and global benchmarks.
- Proactively respond to the social media landscape to evolve strategies inline with new platforms, features and functionalities and content formats.
- Own the development and maintenance of storefront guidelines and ensure partners are constantly upskilled to take full advantage of functionality and to enable world-class experiences.
- Develop and oversee the implementation of below-the-line promotional activity.
- Nurture a culture of continuous learning, testing and optimisation and ensure the feedback loop is established to do so effectively
This job is for you if you have:
- Bachelor's degree or equivalent
- 7+ years of relevant experience in digital content / visual merchandising / e-commerce
- Fashion/lifestyle retail industry experience is advantageous
- Experience creating content for large-scale consumer brands
- 3+ years of experience managing a team
- Demonstrated ability leveraging customer insights, competitive assessments and commercial objectives to develop content solutions.
- Self-motivated, curious and collaborative
- Strong project management and strategic process development skills
- Leadership abilities that inspire learning and excellence among team members
- Experience building core payments solutions working in a fast-paced environment
- Having a keen eye for detail and simplifying complexity
- Enjoy working with a cross-functional team, and have an interest in solving challenges in the fintech space
- Be known for delivering high-quality work while keeping your own team productive, fun, and happy!
Our working model is flexible and digital. We don't clock watch or mind how or where you work. Our leaders are measured by their outputs and they know where and how they will get the job done.
We give agency and enable remote working, most of the time, for the people who want it. We are intentional about connecting and give you the tools & equipment to enable you to do work that matters. We also believe that doing certain types of work happens best organically which is why we encourage our teams to travel so we can make magic happen face to face. Our offices are a vibe. They are decked out to make collaboration easy and help our team create lasting connections with each other.
BASH BENEFITS: WHAT'S IN IT FOR YOU?
- A seriously smart team of people! We are selective about who joins our team to make sure we're made up of the best of the best
- Agency: Structures remain flat, accountability wide
- Top $$: The best people, in the right roles, earning at the top tier. Our ethos is about quality and aligning merit and output with the rewards. We believe in reciprocity.
- Saving for your future: Saving is not easy. Taking a chunk monthly for your future is imperative. We provide the fund and support to do just that
- Hackdays: These happen monthly as we push the envelope and give our teams freedom to find the space to do things they have only had time to wonder about
- Quarterly parties: Connection and community is our jam
- Extensive opportunity to learn: Library, blinkist, interest groups and team rotations
- Exclusive shopping discount: Save when you shop across 29 of SAs biggest brands
