Posted on: 13 March 2023
ID 854387

Brand Specialist - Western Cape - Cape Town

This individual will play a critical role in making sure that all client requirements are met. You will plan, implement, control, analyze and report on information that you gather in line with the task/s that you have been assigned for the cycle. It is of utmost importance that all information gathered is always 100% accurate. Dependent on the project, the information you gather and provide will in some cases assist the client/s to make informed decisions.

The different types of calls that you are required to conduct will include, but will not be limited to:
  • Service Calls
  • Sales Calls
  • Research Calls
  • Knowledge-transfer Calls
  • Formal Training Calls
  • Audit Calls
  • Merchandising Calls
  • Demographic & Outlet Profiling
  • Telephonic Calls
  • Booking Calls
  • Mystery Shopper Calls
  • Delivery Calls
  • Virtual Calls
It is important to note that the different call types listed above, can be carried out on numerous projects for different companies and industries with a different set of KPIs per call type, company and industry within a cycle. There might also be changes to the call diary within the course of a cycle which consists out of 2 months at this stage (subject to change).

The successful Brand Specialist will be able to observe, obtain and capture autonomously qualitative data, trends, strategies, and competitor information. They will also be able to adapt to different sectors (retail, schools, hospitals, banks, etc.) and work within the formal trade, as well as emerging markets (informal).

SALARY BREAKDOWN:
  • Basic - R 7 000.00
  • Transport Allowance - R 2 000.00
  • Cellphone Allowance - R 500.00
  • Fuel Allowance will be provided
Qualifications

QUALIFICATIONS & EXPERIENCE:
  • Matric
  • Experience in working in a high pressure, fast paced environment
  • Evidence of experience working independently, with little or no supervision
  • Reporting through business online reporting tools
Additional Information

REQUISITE SKILLS:
  • Must be able to work in both the informal and formal sector
  • Must be available to work full days on Monday to Saturday, subject to changed based on client requirement
  • Must be able to work after-hours and telephonically be always available
  • Must have own reliable vehicle
  • Current Road worthy certificate
  • Valid Drivers license
  • Must have a reliable smartphone (Android or IOS operating system) that has sufficient battery life at any point in time for the required information to be captured
  • Ability to use cell phone-based technology
ADDITIONAL REQUIREMENTS:
  • Face-to-face consumer education and engagement
  • Community networking
  • Extrapolating data into meaningful information
  • Very strong planning and executing skills
  • Excellent verbal and written communications skills in English and language/s linked to allocated territory
  • Time Management
  • Good analytical and numerical skills
  • Accuracy and attention to detail
  • The ability to use own initiative
  • creativity and problem-solving skills
  • Ability to interpret large amounts of data and to multi-task
  • Search engines, web analytics and business research tools acumen
  • Adequate knowledge of data collection methods (polls, focus groups, surveys etc)
  • Strong analytical and critical thinking
Occupation:
Ads, marketing jobs


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