Campaign Execution Specialist

Dreaming big is in our DNA. Its who we are as a company. Its our culture. Its our heritage. And more than ever, its our future. A future where were always looking forward. Always serving up new ways to meet lifes moments. A future where we keep dreaming bigger. We look for people with passion, talent, and curiosity, and provide them with the teammates, resources and opportunities to unleash their full potential. The power we create together when we combine your strengths with ours is unstoppable. Are you ready to join a team that dreams as big as you do?

The Key Purpose of this role is the execution & management of all Trade Marketing & Marketing campaigns to be executed including but not limited to the following platforms: Trade (activity in all COT POCs serviced by SAB Sales Force), eCommerce, Digital Transformation Platforms (BEES: digital promotions, digital rewards, digital comms), Digital Platform Marketing & Audience Management (including customer segmentation).

Key Roles and Responsibilities:

• Manage, guide and coach relevant stakeholders through the steps and stage gates to ensure Campaigns / Trade schemes / channel initiatives are meticulously scoped in terms of timing
• Agile projects are developed to ensure the delivery of key process steps
• Campaigns are delivered On Time & In Full to respective platforms and include all necessary documentation to ensure successful execution by relevant stakeholders. Documentation & Process will include campaign reaches, timing, kit compositions, final plans & supporting tools (i.e. digital comms)
• Campaigns are tracked on a weekly basis for implementation against planned targets
• Training of brand & other stakeholders on process, process steps and consequence management
• Work with stakeholders to develop detailed campaign CPA and process steps to achieve the break dates
• Where appropriate adjust and modify the (critical path analysis) CPA for issues arising
• Provide updates to Marketing & Trade Marketing Stakeholders to identify critical decisions that need to be made and propose choices to minimize business risk
• Ensure adherence to all governance principles, policies, procedures and methodologies.
• Ensure that each process step takes place as intended (at appropriate time with appropriate key stakeholders).
• Ensure that action steps are taken in line with agreed timelines and responsibilities.
• Manage Agile campaign projects using CPA to an extent, communicate risks to critical decision makers timeously
• Manage planning for timeous delivery and risks
• Prepare reports on progress, status and performance per quarter per campaign
• Performance tracking on in market activations, development of report and management of weekly social systems
• Reach co-ordination to ensure regions have sufficient campaign details to plan capacity

Minimum requirement:

• 3-year Business Degree
• 5 years+ relevant commercial experience, including experience of best practice Sales, Marketing and Customer marketing in a FMCG environment
• Evidence of outstanding coaching and consulting skills
• Strong bias for action and learning through in-market pilots and test concurrently
• Excellent interpersonal skills
• A self-motivated, self-starter and team player
• An achiever with strong stake-holder management skills
• High energy level with a bias for action
• Attention to detail is key
• Proven execution and leadership ability
• Effective communication skills (written and verbal) at all levels
• Effective problem-solving & planning skills
• Ability to work and perform under pressure
• Excellent communication and influencing skills
• Able to quickly and consistently reduce concepts to effective action
• General & People management skills
• Team player with outstanding interpersonal skills

Additional information:

• Band: VII

SAB/ABInBev is an equal opportunity employer, and all appointments will be made in line with SAB/ABInBev employment equity plan and talent requirements. The advert has minimum requirements listed. Management reserves the right to use additional/ relevant information as criteria for short listing.