The Cluster Lead Marketing & Communications is responsible for the planning, direction, control, and coordination of all Marketing and Communication activities in the hotel, with an emphasis on Public Relations, Branding, Social Media, Content Marketing, CRM, Partnerships, B2B Marketing / Sales support and B2C Marketing.
The Lead Marketing & Communications will report directly to the hotel General Manager, with a dotted line to the Africa Marketing Manager and Area PR Manager.
MAIN OBJECTIVES
- Responsible for the development and effective implementation of Marketing and Public Relations strategies for the hotel.
- Working closely with the General Manager and the hotels wider commercial team to ensure development of the hotel strategies and activity roll-out and execution.
- In parallel, working closely with the ASO MarCom team to ensure alignment on all strategies and activities.
Key Responsibilities of the Marketing Manager:
- Input and set up of the hotel Marketing Activity Plan in consultation with the Area MarCom team and General Manager
- Develop and implement PR, digital communication and social media plan to promote the hotel and brand within the media market in the hotels identified key feeder markets, in cooperation with the Area Support Office
- Establish the annual B2C and B2C Marketing plans for the hotel
- Ensure effective database management in the hotel
- Experience in Marketing
- Strong supervisory and managerial skills with a hands-on approach and lead-by-example work style
- Commitment to delivering exceptional guest service with a passion for the hospitality industry
- Ability to find creative solutions with proven problem-solving capabilities offering support where required
- Personal integrity, with the ability to work in an environment that demands excellence, time and energy
- Experience of working with IT systems on various platforms
- Strong communication skills
The Cluster Lead Marketing & Communications is responsible for the planning, direction, control, and coordination of all Marketing and Communication activities in the hotel, with an emphasis on Public Relations, Branding, Social Media, Content Marketing, CRM, Partnerships, B2B Marketing / Sales support and B2C Marketing.
The Lead Marketing & Communications will report directly to the hotel General Manager, with a dotted line to the Africa Marketing Manager and Area PR Manager.
MAIN OBJECTIVES
- Responsible for the development and effective implementation of Marketing and Public Relations strategies for the hotel.
- Working closely with the General Manager and the hotels wider commercial team to ensure development of the hotel strategies and activity roll-out and execution.
- In parallel, working closely with the ASO MarCom team to ensure alignment on all strategies and activities.
Key Responsibilities of the Marketing Manager:
- Input and set up of the hotel Marketing Activity Plan in consultation with the Area MarCom team and General Manager
- Develop and implement PR, digital communication and social media plan to promote the hotel and brand within the media market in the hotels identified key feeder markets, in cooperation with the Area Support Office
- Establish the annual B2C and B2C Marketing plans for the hotel
- Ensure effective database management in the hotel
- Experience in Marketing
- Strong supervisory and managerial skills with a hands-on approach and lead-by-example work style
- Commitment to delivering exceptional guest service with a passion for the hospitality industry
- Ability to find creative solutions with proven problem-solving capabilities offering support where required
- Personal integrity, with the ability to work in an environment that demands excellence, time and energy
- Experience of working with IT systems on various platforms
- Strong communication skills
The Cluster Lead Marketing & Communications is responsible for the planning, direction, control, and coordination of all Marketing and Communication activities in the hotel, with an emphasis on Public Relations, Branding, Social Media, Content Marketing, CRM, Partnerships, B2B Marketing / Sales support and B2C Marketing.
The Lead Marketing & Communications will report directly to the hotel General Manager, with a dotted line to the Africa Marketing Manager and Area PR Manager.
MAIN OBJECTIVES
- Responsible for the development and effective implementation of Marketing and Public Relations strategies for the hotel.
- Working closely with the General Manager and the hotels wider commercial team to ensure development of the hotel strategies and activity roll-out and execution.
- In parallel, working closely with the ASO MarCom team to ensure alignment on all strategies and activities.
Key Responsibilities of the Marketing Manager:
- Input and set up of the hotel Marketing Activity Plan in consultation with the Area MarCom team and General Manager
- Develop and implement PR, digital communication and social media plan to promote the hotel and brand within the media market in the hotels identified key feeder markets, in cooperation with the Area Support Office
- Establish the annual B2C and B2C Marketing plans for the hotel
- Ensure effective database management in the hotel
- Experience in Marketing
- Strong supervisory and managerial skills with a hands-on approach and lead-by-example work style
- Commitment to delivering exceptional guest service with a passion for the hospitality industry
- Ability to find creative solutions with proven problem-solving capabilities offering support where required
- Personal integrity, with the ability to work in an environment that demands excellence, time and energy
- Experience of working with IT systems on various platforms
- Strong communication skills
Social Media
Digital awareness
Marketing, Sales
By applying you confirm you have these skills.
