As a Data Analyst, you will harness retail, customer, and marketing data to generate actionable insights, optimise marketing campaigns, and guide strategic decision-making. You will play a crucial role in driving data-driven initiatives within our large-scale retail environment.
KEY RESPONSIBILITIES
- Data Insights & Analysis:
- Develop reports and interactive dashboards, conduct descriptive analysis on retail and customer behaviour, and evaluate the performance of various projects and interventions.
- System & Project Delivery:
- Lead the delivery of system improvements and support predictive and prescriptive modelling projects.
- Strategic Recommendations:
- Use your analytical skills to identify opportunities, make recommendations for future initiatives, and enable better business outcomes.
- Business degree with Analytical/Commercial subjects (e.g.Computer Sc., Maths, Eng.)
- Minimum 5 years analyst experience, preferably in a marketing agency/digital agency with a focus on delivering customer insights in order to change customer behaviour.
- Retail experience will be an advantage
- Technical Skills:
- Big Query SQL, Python, or R
- Above average computer literacy (MS Office, Excel (Advanced), Google Workspace)
- Data visualisation tools (e.g., Data Studio, Tableau, Power BI)
- Knowledge of statistics & data modelling
- Knowledge of Data cleaning and enrichment
- Knowledge and understanding of POPIA
- Business analysis
- Problem-solving
- Business acumen
- Comfortable working and presenting to all, across the organisation
- Analytical mindset and good problem-solving skills.
- Have a creative and curious mind
- Proactive
- Can work independently
- Able to take responsibility and be self motivated
- Able to develop ideas and share them clearly (in non-technical terms when required)
- Able to work within a team
- Guide, mentor, and share knowledge with team
- Will respond in a supportive and patient and friendly / approachable manner (passionate)