Field Sales Representative

POSITION PURPOSE

To provide innovative solutions, execute merchandising plans and maintain company standards for optimum performance of stores in alignment with Regional Sales Operations Channel strategies.
To provide day-to-day training and communication of merchandising plans, including execution, support, and guidance to the distributors in the assigned region,
To meet or exceed retention and acquisition targets by providing exceptional customer centric service
To ensure alignment in the stores to the company standards

Qualifications And Experience

Diploma in Commerce (Marketing / Communication or related)
Minimum of 2 years' experience in an area of specialisation; with experience in working with others
Experience working in a small to medium organization

Training

Procedures and processes
Products and Services

POSITION OUTPUTS

Task Complexity

The implementation and execution of innovative solutions and service excellence to ensure effective sales and promotions
To execute innovative merchandising plans, including roll out of plans and promotions to distributors and stores
Ensure that all promotions and plans are correctly implemented as per the Promotional Brief
To train, assist, communicate the plans and products, product promotions, systems, services, customer experience, promotions, and assist where necessary to ensure they are correctly and effectively implemented as well as anything required by the company to be taught at a distributor and store levels
Monitor alignment to current promotions and incentives
Comply to regular call cycle for store visits
To understand, anticipate and capitalise on changes in consumer behaviour
Drive relationships with distributors and stores, in order to execute merchandising
To achieve measurable results in sales via the execution of solutions and service excellence.
Execute merchandising cycle of visual and point of sale merchandising via standardised processes, policies, and procedures to provide seamless customer service and experiences.
Consider local conditions, as well as competitor activity to create competitive advantage
Ensure consistent merchandising and layout collaborating with Marketing for look and feel and with Trade Partner Supervisor for design elements
Ensure that all merchandising complies with the company Corporate Identity and ensure adherence and consistency of application to PPPs
Deal with escalated queries from trade Partners and ensure resolution.
Drive best practice, continuous improvement and innovation at process and procedure level and ensure innovation to improve best practice
Negotiate Point of Sale presence within the various sites to ensure Brand presence
Identify and recommend innovative ways to enhance the consumer channel performance and marketing mix
Understand, and implement innovate ways, and local requirements and action plans for the different regions in relation to the execution and implementation of the strategy and liaise with the approved stake holders.
Ensure compliance of strategy to the Informal Indirect, Direct, Retail and Branded channel and implement remedial action for non-compliance
Compile daily reports for sites visited
Identify opportunities to increase sales in the different market sectors
Collaborate with OEMs to ensure adequate OEM merchandising elements are available to display i.e., Dummy Units, Point of Sale etc.

Relationship Building And Maintenance

Build and maintain relationships with all stake holders
Follow up on and respond to all queries and ensure effective resolution at store level
Maintain good communication and relationships with all areas of the Informal Channel Report Generation
Ensure regular feedback to management on all distributors, stores and merchandising activities
Provide inputs for the preparation of channel related process documents.
Provide auditors with all necessary information as required and ensure that all audit points relevant to this position are dealt with timeously and accurately.
Complete reports on a daily / weekly/monthly as required by business Budget Management
Ensure all expenditure is in line with the agreed budget
Identify areas where money is lost and seek ways to reduce expenditure
Identify opportunities to generate additional revenue Compliance
Ensure that all promotional material and all posters, advertising and communication media are compliant and consistent across distributors as per the company's corporate Identity
Ensure that all marketing material meets the company standards and is current
Conduct a thorough quality control and correct any discrepancies
Where constant problems occur, remediate, and resolve and conduct additional training of necessary
If necessary, report non-compliance
Training:
Conduct on-the-job training at distributor and store level
Ensure that thorough communication and effective training is delivered
Ensure that a consistent message meeting is delivered of the company standards
Management of training targets (including booking vs attendance) as per the training calendar in your region
Ensure trade partners are aware of new products that are launching and provide training material supplied by the training department for ease of reference. Customer Satisfaction
Establish and build relationships with all relevant stakeholders
Align service delivery to changing market conditions and channel requirements
Understand customer needs and communicate them to Supervisor
Ensure customer needs and requirements are satisfied through appropriate systems, processes, and procedures
Ensure contingency plans in place to prevent delays and enhance the customer experience and communicate effectively to manage expectations
Adopt a proactive approach to prevent problems from arising in the future
Deliver measurable results consistently for all distributors
Drive continuous improvement as an important element of service delivery

Supervisory / Leadership / Managerial Tasks: Refers to the responsibilities for directing, guiding, motivating, and influencing others:

Build professionalism, loyalty, and commitment to the organization
Ensure compliance of stores to the company standards and procedures and escalate if necessary
Communicate actively and effectively resolving any potential conflicts that may arise
Monitor distributor progress and report on sales and market share
Build and enforce a customer centric approach
Build employee relations and collaborative teamwork
Have the self-insight and flexibility to adapt to different situations
Manage boundaries that separate units to optimise workflow

Live the company Brand - change and influence employees' behaviour

Desired Skills