The Marketing Assistant is responsible for capturing and managing all marketing related info for the Full Time Sales Department and providing support to the Full Time Sales team and Head: Student Recruitment (Full Time) with activities in support of the overall sales process.
Working Hours
08:00 17:00 Monday to Friday
Education
- Matric
- Relevant 3 year Diploma or Degree will be an added advantage
- Customer service orientated
- Professional and confident
- Excellent presentation skills
- Outgoing and passionate
- Good telephone etiquette
- Proactive and highly self-motivated
- Computer literacy
- Ability to work as a team player and individually
- 1-2 years administration experience
Marketing Assistance & Support:
- Provide support with the coordination and set up as needed for *events listed below, and this includes the following:
- Coordinate and update the campus event calendar, working closely with Campus Navigator the Academic Support Coordinator, Student Recruitment Co-Navigator and campus management team on the campus marketing and events plan.
- Coordinate logistical aspects of event planning and on the day logistics, such as venue bookings, invitations, posters, setup, signage, quotes, POs and payments, photographs, catering arrangements, running errands related to the event, break-down etc for all *marketing or student recruitment/sales related events and *campus specific related events.
- Support the Campus Navigator and Academic Support Coordinator in ensuring that health and safety requirements are factored into event planning, particularly if alcohol is served at the event.
- Adhere to approved event budget and PO process.
- Supply the national marketing team with a blurb short write up for social media content and photographs from events.
- Participates in campus promotional activities to promote graduate and postgraduate studies to new and existing students including career fairs, open days etc.
- Calls prospective students to invite them to Open Days and/or other campus marketing events.
- Calls RSVPs list to remind them of events and provide further information
- Assists CN to capture data in respect of prospective student leads (interest cards), appointments and applications ensuring all relevant information is captured timeously and accurately.
- Assists CN to develop and maintain schools, teachers / principals, agency, industry and corporate databases.
- Working co-operatively with the Head: Student Recruitment with respect to all database statistics for marketing reports i.e. (Presentation Trackers and all relevant sales reports).
- Provides support as required during App season for the Student Advisors diary management (Booking & confirmation of appointments, appointment form preparations, follow up on cancellations and no shows and confirmation of presentations with schools).
- Provide general administration to support the Campus Navigator and SRCN for acquisition (e.g. reports, workshop packs, preparing venues, keeping minutes of meetings, photocopies, printing and placing notices and posters).
- Calling to support the student recruitment team in Reg season peak periods, this includes database calling, as well as calling of interviews & applicants as required by the Head: Student Recruitment to support the CNs.
- Capture event lead cards on Excel for bulk upload such as Open day, Vibe, RFR Leads. Responsible for the integrity of data in STASY relating to the information held for prospective students and applicants. Specifically, basic demographic and contact information as relevant for CNs to complete their role in the process.
- Form part of the campus registration team during the registration period. Responsibilities include: Following up on student documents, follow-up on payment pending apps and rate accordingly, offer letter acceptance and pre-reg payment.
- Responsible for all marketing stock and promotional materials that are used for sales acquisition activities. This includes monitoring and replenishment of stock in line with anticipating upcoming sales acquisition events and corresponding stock levels.
- Ensure that Fact Sheets are topped up and displayed neatly in the reception area.
- Prepare school drop off gift bags; gifts and collateral in line with Vega look and feel.
- Receive and check marketing items that are received from national.
- Any ad hoc duties as stipulated from time-to-time by the Head: Student Recruitment (Full Time).
- Relieve reception/frontline navigator during lunches or stand in at reception when the Frontline Navigator may not be available on the campus telephone tracing line - in conjunction with AA.
- Campus Environment
- Must be able to work on evenings and Saturdays when required.
- Preferably equity candidate.
