We are a team of leaders. True owners, humble learners and friends. We're here to overcome big challenges, build tech solutions for people to enjoy, while doing the best work of our careers, together, as Bash.
This journey requires grit, ambition and teamwork to thrive. We are transforming SA retail for the better; using a stable, secure base as our catalyst for change. We are building on a scale that will test our limits but when we break through, the impact on us and our customers will be profound.
As our Superstar Performance Marketer, you will develop an easy-to-use ecosystem that offers the largest product selection and best-in-class customer service.
What You'll Do
- Assist with the PPC strategy development, implementation, management and optimization of various performance channels with a strong performance focus to achieve targets
- Implement advanced retail-focused performance marketing strategies to push strategic growth
- Measure and analyse the performance and growth of channels and campaign elements driving performance.
- Liaise with internal stakeholders to understand their business needs and translate them to PPC strategies
- Drive mobile app acquisition and retention through performance channels
- Utilise different attribution models to properly evaluate PPC performance to have the best understanding of your channels/campaigns 'true' performance.
- Keep up to date on changes in the digital industry and continuously set up tests to implement and determine the viability of these new changes on our internal paid advertising. We want to push performance boundaries.
- Drive reporting needs to deliver relevant, usable and actionable insights across channels for various stakeholders (with the ultimate goal of improving data availability within the group, improving performance and reducing reporting times needed to focus on strategic operations).
- Assist in the development of best performing/effective ad copy, content, images and videos to guide effective creative production within the group.
This job is for you is you have:
- Minimum 2 Years Google Ads + Facebook Ads experience with a strong focus on driving performance through conversion based campaigns.
- eCommerce experience (Advantageous)
- Google Ads Search + Shopping experience.
- Certificates: Google Ads Certified & Google Analytics Certified.
- Good judgement, proactivity, responsiveness and problem-solving skills
- App Marketing experience - App acquisition & retention across paid platforms
- Google Marketing Platform experience
- Degree in Marketing, Statistics, Economics (other relevant fields of study)
We are intentional about connecting and give you the tools & equipment to enable you to do work that matters. We also believe that doing certain types of work happens best organically which is why we encourage our teams to travel so we can make magic happen face to face. Our offices are a vibe. They are decked out to make collaboration easy and help our team create lasting connections with each other.
BASH BENEFITS: WHAT'S IN IT FOR YOU?
- A seriously smart team of people! We are selective about who joins our team to make sure we're made up of the best of the best
- Agency: Structures remain flat, accountability wide
- Top $$: The best people, in the right roles, earning at the top tier. Our ethos is about quality and aligning merit and output with the rewards. We believe in reciprocity.
- Saving for your future: Saving is not easy. Taking a chunk monthly for your future is imperative. We provide the fund and support to do just that
- Hackdays: These happen monthly as we push the envelope and give our teams freedom to find the space to do things they have only had time to wonder about
- Quarterly parties: Connection and community is our jam
- Extensive opportunity to learn: Library, blinkist, interest groups and team rotations
- Exclusive shopping discount: Save when you shop across 29 of SAs biggest brands