Posted on: 18 July 2023
ID 871814

Vitreoretinal Manager – Coastal

The purpose of this role is to effectively communicate and demonstrate the exceptional performance of Alcon's Vitreoretinal portfolio. The individual in this position will leverage their deep expertise in VitRet equipment to establish trust, build relationships, and serve as a catalyst for consumable pull-through and product upgrades.

The primary responsibility will be to drive sales and promote our Vitreoretinal product portfolio, including the Constellation system and related accessories, across the Coastal area of South Africa (WC, EC and KZN).

Additionally, this role will involve a specialized focus on the Visualization Portfolio, with the objective of expanding and maintaining Alcon's market share in visualization products. This includes nurturing strong relationships with VitRet specialists, training centers, and key opinion leaders in the industry, while continuously enhancing Alcon's reputation.
  • Sales and Market Share Responsibility across Alcon's Equipment Portfolio:
  • Sales and Market Share Responsibility across the VitRet Consumable & SLA Portfolio:
  • Drive Equipment Penetration and Upgrades in Target Customers:
  • Expand Alcon's VitRet install base by capturing competitive accounts and upgrading existing Alcon accounts to the latest technology.
  • Conduct thorough product demonstrations to effectively communicate the value proposition beyond equipment.
  • Collaborate with Account Managers (AMs) to identify potential targets and new customers.
  • Increase equipment usage in high-volume Alcon accounts.
  • Support negotiations with VitRet surgeons, hospital buyers, hospital managers, and government officials.
  • Increase VitRet penetration in under-indexed markets.
  • QA/PV:
  • Notify the Local Vigilance Officer or designated delegate within 24 hours of any adverse events or quality complaints, even during leave or public holidays.
  • Adhere to local SOPs related to quality assurance and pharmacovigilance.
Ideal qualifications :
  • Bachelor's degree (BS/BA) in a biomedical field or related discipline. Candidates with a strong understanding of medical devices and the ophthalmic industry will be preferred.
  • Certified Ophthalmic Technician (COT) or Certified Ophthalmic Assistant (COA) certification is highly desirable. These certifications demonstrate practical knowledge and expertise in optometry and ophthalmic procedures.
  • Proven experience in sales and marketing within the medical device or pharmaceutical industry, preferably in the ophthalmology field.
  • Strong understanding of optometry and the specific needs and requirements of the ophthalmic surgeons.
  • Excellent communication and interpersonal skills to effectively engage with customers, build relationships, and deliver impactful product demonstrations.
  • Demonstrated ability to drive sales growth and market share expansion through targeted strategies and effective account management.
  • Proactive and results-oriented mindset, with the ability to identify opportunities, overcome challenges, and achieve ambitious targets.
  • Strong problem-solving and negotiation skills to navigate complex sales scenarios and address customer concerns.
  • Knowledge of quality assurance and pharmacovigilance practices in the medical device industry is a plus.
  • Proficiency in relevant software applications and CRM systems for sales tracking and reporting.
  • Willingness to travel extensively to customer sites, training centres, and industry events as needed.
Occupation:
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