Requirements:
- Minimum of 3 years related experience
- Degree in Marketing, Media Studies an advantage
- Proficiency with online marketing and social media strategy
- Established contacts in media
- Proven success in developing marketing plans and campaigns
Job description:
- Help develop creative briefs and guide creative direction to meet objectives for all advertising and public-facing communications, including print, digital, and video assets.
- Conceptualize and execute on multichannel campaigns across the prospect and customer lifecycle, ensuring the alignment of communications and messaging in all channels.
- Manage content and updates for customer and internal touch points, establish budget guidelines, participate in events, document business processes, and provide sales support.
- Gather customer and market insights to inform outreach strategies, increase customer conversions, and generate more qualified leads.
- Identify effectiveness and impact of current marketing initiatives with tracking and analysis, and optimize accordingly.
- Present ideas and final deliverables to internal and external teams, and communicate with senior leaders about marketing programs, strategies, and budgets.
- To be the point of contact for any e- commerce related tasks.
- Ensure the company's online store is analysed and maintained.