Posted on: 30 May 2024
ID 915742

Marketing Consultant (Senior)

DISCOVERY MARKETING | Senior Marketing Consultant About Discovery

Discoverys core purpose is to make people healthier and to enhance and protect their lives. We seek out and invest in exceptional individuals who understand and support our core purpose, and whose own values align with those of Discovery. Our fast-paced and dynamic environment enables smart, self-driven people to be their best. As global thought leaders, Discovery is passionate about innovating in order to not only achieve financial success, but to ignite positive and meaningful change within our society.

About

About the role

This Senior Marketing Consultant role is for Discoverys brand, Vitality Health International, which consists of International Health Insurance and Vitality products for the African market.

Health insurance for employers by Vitality Health International leverages the best of Discoverys experience in designing and managing shared-value health insurance across the globe to make employees healthier and enhance and protect their lives. With a key focus on the worlds leading wellness programme, Vitality.

Key Purpose

The implementation of brand and communication strategy within required timelines, within budget and at the Discovery marketing standard.

Areas of responsibility may include but not limited to
  • Input into the creation and implementation of marketing project plans
  • Translate communication into different media and positioning for different audiences
  • Interact with relevant business areas and marketing centres of excellence:
    • Align on marketing deliverables
    • Obtain and manage approval aligned to the sign off SOP
    • Manage expectations of all stakeholders
    • Maintain and build reciprocal relationships
  • Budget monitoring and supporting the costing and approval process
  • Take end-to-end accountability and responsibility for assigned marketing deliverables
  • Ensure quality of outputs and attention to detail
  • Reflect on all projects and identify opportunities for continual improvement
Competencies
  • Exceptional verbal and written English communications skills
  • Verbal and written French and/or Portuguese communications skills (advantageous but not a requirement)
  • Exceptional attention to detail
  • Above average ability to multi-task on multiple projects without compromising deliverables or stakeholder relationships
  • Time and project management skills
  • Ability to convert technical information to audience appropriate communication
  • Ability to critically evaluate communication elements including rationale for channel selection
  • Influence and persuasion skills aligned to project deliverables
  • Ability to work well in within the brand team as well as across cross-functional teams
  • Ability to structure, present and sell new ideas
Qualifications

Education and Experience
  • Minimum 3 year relevant undergraduate degree, honours preferable
  • Minimum 3 years experience in Marketing, PR or Communication
  • Relevant industry experience - Africa health insurance, healthcare and/or financial services
Knowledge
  • Discoverys products
  • All relevant promotional channels
  • Agency process and relationships
  • Print and production processes
  • Critical elements of successful communication
  • Broader marketing planning
EMPLOYMENT EQUITY

The Companys approved Employment Equity Plan and Targets will be considered as part of the recruitment process. As an Equal Opportunities employer, we actively encourage and welcome people with various disabilities to apply.
Occupation:
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