The only way to apply for this role is through a one-way video interview (6 min). Click apply or copy the below link into your browser and follow the steps. You must complete the video interview to be considered for the role. We are not fans of CV's. This is your opportunity to introduce yourself with your face.
my.wamly.io/link/OceanBasketFranchiseCompanyPtyLtd/1900c2b8
Responsibilities
- Assist in coordinating and implementing the companys marketing strategy across all functions of the business.
- Ensure that all marketing efforts serve immediate and long-term business goals by identifying and executing improvements for processes, content, and demand generation.
- Prepare marketing activity reports and metrics for program success.
- Compile market research, forecasts, competitor analyses, campaign results, and consumer trends.
- Support the development and maintenance of internal tools.
- Build knowledge and education regularly through workshops, research, and seminars, and share best practices and local marketing tactics with team members.
- Setup and conduct weekly traffic meetings with the marketing team function and be the point of content for all other areas of business into marketing.
- Conduct research of market trends, customer behaviour, and competitor landscape, and prepare reports by analyzing and summarizing data.
- Support the marketing director in establishing and evaluating marketing strategy by assembling all reports which provide visibility to the growth of the brand.
- Communicate campaign objectives, timelines, and deliverables to overall team, and provide instructions for usage and promotion.
- Plan meetings, events, conferences by identifying requirements, establishing contacts, developing schedules and assignments, and coordinating mailing lists.
- Maintain inventory of content and PR, ensuring all are current and accurate, and coordinate the creation of new campaigns on a seasonal basis.
- Continually seek new sources of consumer and sales data and provide recommendations to marketing leadership.
- Bachelors degree (or equivalent) in marketing, advertising, or communications.
- Minimum of 3-5 years in brand marketing environments is advantageous.
- Familiarity with content management systems (CMS) and customer relationship management (CRM) tools.
- Working knowledge of HTML and design and email software.
- Experience in budgeting and forecasting.
- Experience in marketing coordination or similar role.
- Knowledge of traditional and digital marketing, content marketing, and social media marketing.
- Experience using data analytics software for research.
- Excellent communication and presentation skills.
