Marketing Director

Our client is a forward-thinking digital solutions provider specializing in optimizing business processes through innovative tools and services. They are seeking a dynamic and experienced Marketing Director to lead and execute marketing strategies that drive growth and solidify the company's position as the go-to SaaS solution for Amazon sellers.

Location:

Fully-Remote (Work from Home), 9 AM - 6 PM PST

Key Responsibilities:

• Marketing Strategy & Execution: Develop and execute comprehensive marketing strategies to increase brand awareness and drive user acquisition.
• Team Leadership: Build and lead a high-performing marketing team to execute growth initiatives and achieve business objectives.
• Cross-functional Collaboration: Work closely with product, sales, and customer success teams to ensure alignment between product features and marketing messages.
• Partnership Development: Cultivate relationships with key partners and influencers within the Amazon seller community to enhance brand visibility and credibility.
• Performance Optimization: Continuously evaluate and optimize marketing initiatives to maximize ROI and customer lifetime value.
• Targeted Marketing: Understand prospect clients' personas and develop targeted strategies to address their needs and solve their pain points.
• Compelling Content Creation: Develop compelling copy for various marketing channels to engage and convert the target audience.

What Success Looks Like:

• Effective Marketing Strategies: Marketing strategies that significantly increase brand awareness and user acquisition.
• High-Performing Team: A motivated marketing team consistently meeting growth targets.
• Strong Market Presence: Increased visibility and credibility within the Amazon seller ecosystem through partnerships and collaborations.
• Optimized Marketing Efforts: Data-driven marketing initiatives that increase ROI and improve customer lifetime value.
• Compelling Marketing Content: High-quality content that resonates with the target audience and drives conversions.

Qualifications:

• Experience: 3+ years in B2B SaaS marketing roles with proven success in developing marketing strategies in fast-paced environments.
• Tools Proficiency: Experience with Slack, Trello, HubSpot, and SEO tools (preferably Ahrefs).
• Management Experience: Demonstrated ability to lead and develop high-performing teams.
• Copywriting Skills: Exceptional ability to create compelling marketing content.
• Digital Marketing Expertise: Strong understanding of digital channels and metrics with an analytical mindset.
• Leadership & Communication: Excellent leadership, verbal, and written communication skills.
• Innovative Mindset: Creative thinking with the ability to craft standout campaigns.

Preferred Qualifications:

• Amazon Ecosystem Knowledge: Familiarity with reselling on Amazon and knowledge of the Amazon seller community.
• E-commerce Challenges: Understanding of challenges faced by e-commerce businesses and the ability to offer solutions.
• Educational Background: Bachelors or advanced degree in marketing, business, or a related field.
• Public Speaking: Comfort with webinars and video content creation.
• Personality: Enthusiastic personality that inspires teams and resonates with audiences.

Opportunity:

This is an exciting opportunity for a marketing leader to drive the growth of a digital solutions provider focused on the Amazon seller community. If you have a passion for B2B SaaS marketing, a talent for developing high-performing teams, and the ability to create impactful strategies, we invite you to apply.

Application Process:

To be considered for this role these steps need to be followed:

• Fill in the application form
• Record a video showcasing your skill sets