Posted on: 15 April 2023
ID 857132

Media Ad Tech Specialist

In this exciting role you will be joining part of a team running advanced creative data projects (DCO/DDC). Forming part of a very dynamic and high performing team of people driving performance excellence on Creative support media strategy as with automation strategies for scale. This position is a technical and media subject matter expert on digital ad server solutions, integrations and digital advertising technologies. This is an excellent opportunity to gain more experience in the Ad Technology sphere.

Responsibilities

You and the team are responsible for the output of projects, products and services we offer to our clients. You support a Quality and Assurance layer for the technical implementation for the team, as well as establishing the pillars of success across our creative work. Working closely with our Head of Activation, a specialist in Media & Ad Tech strategy, you will learn about best practise on trafficking approach, supporting detailed hypotheses to our measurement strategy and provide a strategic direction on their Creative and Media landscape.

What Will You Do
  • Become the bridge between the Creative Team and the Client Teams,
  • Assist in solutions towards clients in-house teams or agencies, based on your experience and knowledge, in setting up and reporting on DCO projects,
  • QA Google Studio profiles for dynamic creatives,
  • Set up and activate dynamic creatives campaigns,
  • Deliver training to clients and colleagues,
  • Manage full activation of DCO projects,
  • Technical Support directly to clients,
  • Work together with clients to develop and review creative and media strategies that help them grow, achieve goals and make them become more digitally mature,
  • Provide strategic insights for clients to improve and grow their business,
  • Advise clients on technical possibilities of new and existing products/services,
  • Actively seeks for upselling opportunities together with the Head of Activation,
  • Standardize communication with clients to drive a scalable and structural way of working for our global clients.
  • Act as a trusted source of media and tech information for agency and client meetings
Minimum Requirements
  • Minimum 2-3 years experience ad trafficking preferred (Google Studio, Google Campaign Manager, Google DV 360). Video ad trafficking experience is a plus.
  • Experience with ad technology protocols, including: VAST, VPAID, MRAID; as well as web technologies: HTML, JAVA, FLASH, AS, HTML5.
  • Experience with Web, Mobile, and Video platforms: CMS, CDN.
  • Professional demeanor with excellent interpersonal skills.
  • Self-starter type with excellent problem solving skills.
Your Profile
  • Experience at either brands or media agencies (multiple is a plus),
  • You have proven expertise with Google Advertising products,
  • You have a good understanding of the online advertising industry, and knowledge of the underlying technology,
  • Fluency in English language is a must,
  • You are willing to travel & to work in an international environment.
Our Promise
  • Freedom to be authentic,
  • Ownership of your projects, making a positive lasting and real impact on our business, colleagues and clients
  • Be part and contribute actively to our global growth,
  • A dedicated personal growth program within a like minded team of digital marketing experts to learn from and have fun with,
  • A bonus plan
  • Working from Home policy
  • Awesome colleagues & awesome clients,
  • An international, fast-paced job with interesting development opportunities,
  • and more!
About Incubeta

Hello! Were Incubeta a team of more than 1, 000 creators, thinkers, makers and doers dedicated to helping businesses grow.

Our heritage is in all things performance, whether thats driving sales through targeted media strategies, increasing loyalty with creative that inspires, or helping businesses to maximize the value of their digital store by enhancing overall experience.

Over the past five years weve been on a journey to reimagine what a digital growth partner should be. The prevalence of data, technology and automation have changed the game, creating a landscape where great marketing strategies are increasingly interwoven, with performance the result of specialisms coming together seamlessly.

We bill ourselves as a connected specialist , a partner that breaks down silos to build holistic strategies that create new growth opportunities. Whether we are directly responsible for the activity or not we ensure that media, creative, technology and data come together as a shared strategy.

This means that our business looks a little different to the standard agency. Youll find the usual specialists, experts in media planning and optimisation, creative visionaries and analysts who love getting to the heart of what makes customers tick. But, in our business, these teams are augmented by expert strategists, technologists and data scientists whose role is to get into the details of your business, building connected strategies that leverage the power of technology and data.

Were really proud of how our approach has helped businesses to exceed expectations. In 2022 the average year-on-year sales growth our activity drove for retail clients exceeded 20%. In recognition of our results we were awarded Best Performance Marketing Agency at the Global Performance Marketing awards.

Kindly note that if you do not receive a response within 2 weeks of applying, you should consider your application as unsuccessful.
Occupation:
Ads, marketing jobs


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