Implement the medical strategy to increase prescription and recommendation of brands by health professionals to grow sales.
Key Job Accountabilities
- Enhance the image and increase prescription and recommendation of the brands.
- Visit targeted doctors in the sector and present the brands products and services to increase prescriptions and develop a global approach to the patient.
- Promote the brands added value by emphasizing the technical and scientific characteristics of the products and services.
- Get to know the environment, the pathologies, the products and the useful communication techniques for promoting the products and services.
- Represent the brand/the Division at every contact opportunity with health professionals and ensure they are followed up (congresses, ongoing medical training)
- Implement the medical visit strategy - Respect target coverage, visit frequency and product cycles
- Make systematic use of available promotional tools (sales visit aids, brochures, publications)
- Use all available communication channels to increase message frequency and enhance customization
- Implement communication techniques to adapt to doctors needs and personalise the approach
- Check on the presence and correct distribution of the products within the pharmacies/drugstores situated near to the prescribers
- Ensure synergy with commercial teams to increase sell-out.
- Analyse the sector and make proposals for sectorial action plans to improve return on investment
- Analyse ones own results and those of the competition - Implement corrective and improvement action plans Manage administrative and reporting tasks
- Organise and optimise visit planning - Master and use monitoring tools for CRM/CLM
- Call on and manage the dispensing doctor sales
- Collaborate on Synergies with commercial retail team
- Training for relevant partners
- Relevant qualification or degree
- Min 2 years of sales experience (Pharmaceutical or FMCG dermatology preferred)
- Knowledge of the dermo cosmetic/Pharmaceutical regulatory environment
- Knowledge of sales concepts specifically in a medical environment (Call Planning, Call Rate target, frequency KPI, Sales Targets, Sell-In)
- A drivers license.
- Track record of success in building medical relationships and sales.
- Willingness to travel.
- High learning agility
- Decisiveness and Action Orientation
- Results oriented
- Customer focus
- Ability to prioritise and multi-task
- Good interpersonal skills
- Excellent verbal, written communication and presentation skills
- Applies entrepreneurial and commercial thinking
- Strong Business acumen
- Problem solving
- Networking and influencing
- Attention to detail
- Interpersonal awareness / empathy
- Verbal and written communication skills