THE JOB AT A GLANCE
You are accountable for the development & delivery of fact-based and holistically considered portfolio and pricing recommendations to the Managing Director / Customer Marketing Managers based on robust analytical projections of both internal business and external market/competitor sales, pricing , and profit dynamics. In addition, you have responsibility for pricing administration, and tracking pricing compliance alerting the business to deviations and associated commercial implications.
Responsibilities
WHAT YOU WILL DO
DECISION TOOLS & ANALYTICAL MODELLING
- Integrate multiple disaggregated data sources to build a solid platform for decision making tools & robust analyses
- Provide the business with sophisticated RM Tools & analytical modelling with ongoing continuously development / innovation
- Profit Waterfall - Price threshold analysis - Price/pack discount curves - Price elasticity calculations -Competitor & trade pricing intelligence - Customer Profitability
- Undertake routine & ad-hoc analyses of portfolio performance against agreed strategic positioning & KPIs (internal commercial & competitor benchmarks) to identify opportunities to rationalize under-performing lines
- Support pack/price architecture initiatives to map the brand portfolio against key shopper and trade needs & sales/pricing dynamics to direct cluster-based ranging recommendations as well as identify opportunity gaps for competitive offerings
- Undertake scenario modelling in support of innovation business cases to determine optimal pack, price, launch promotion plans and associated volumetric assumptions
- Undertake routine & ad-hoc analyses of customer performance against agreed strategic roles & KPIs (internal commercial & channel benchmarks) as the basis for decisions on the scope & levels of resource & financial investments made
- Work closely with Shopper & Trade Marketing & Customer Managers to determine optimised promotional mechanics & pricing levels by channel/cluster & Customer to secure competitive SOV, drive brand switching & profitably build basket size/mix in line with shopper plans
- Support financial planning of Price Increases through scenario modeling of competitor response assumptions, trade buy-ins, timing of RSP changes on-shelf
- Track PI implementation, timeously highlighting deviations from plan
- Provide fact-based commercial inputs into the development of compelling commercial arguments to the trade in support of innovations, campaigns, promotional pricing and pricing recommendations
- Work closely with Finance, Sales & Ops to ensure that pricing accruals are accurately calculated & actioned, & that execution of pricing / price adjustments are executed in line with approved strategies.
- Timeously inform the business of compliance gaps with estimated commercial impact so as to drive rapid resolution
GROWTH PIPELINE
- Speed & quality of reports & analyses
- Portfolio & Customer mix profitability
- Impact of recommendations on sales & profitability
- Management of compliance to plans
- No negative audit findings
- Collaboration within the team & cross-functionally
- Personal development & career plans
WHAT YOU NEED TO BRING
INTELLECTUAL CURIOSITY & ANALYTIC CAPABILITY
- Build and maintain decision making tools
- Ability to identify price & portfolio opportunities & develop recommendations leveraging incomplete & sometimes conflicting information
- Understanding of the potential implications of price changes, SKU listings, etc. on shoppers and customers
- Fire in your belly to source, structure & analyze data from multiple, disaggregated sources and execute planned RM activities
- Commitment, resilience & courage to challenge senior people / team members, & cross-functional teams and gain their buy-in to the principles & practices of RM
- 3 -5 years RM experience preferably within the FMCG industry
- 3 years experience in building & maintaining decision tools
- Financial & commercial aptitude
- Sales or Marketing experience is a plus, but not essential
- Preferred Qualifications Masters in Economics, Business Administration
Tiger Brands is proudly Africas largest listed manufacturers of fast-moving consumer goods (FMCG). We impact lives every day with our iconic, award-winning brands. Our core business is the manufacture, market and distribute everyday branded food and beverages. Our products are relevant across every meal occasion and are well positioned to grow.
Being a food company means were an intimate part of everybody's daily lives and thats why we get loud and proud about exploring further, roaring louder and growing together.
