Our position Sales Promoter, based in Cape Town.
The Sales Promoter is responsible for promoting product range (all brands) by calling on chefs, bakers, confectioners, and distributors - both current customers and prospects, familiarizing and them with, and selling products available from Barry Callebaut for their applications. The incumbent provides technical assistance/ demonstration of prod uct to customers and prospects when needed, while continuing to strengthen the relationship with the customer and provide a value-added service.
He/she is responsible for creating the demand for the product and responsible for the pull out of stock; from distributor that the end user purchases from. In addition he/she is responsible for the route rides with Distributors weekly to jointly visit customers that Distributors supply.
He/she builds strong relationships with chefs, bakers, confectioners, and others in the culinary community.
Key Responsibilities Include
- Proactively plan, manage and pursue sales leads; visit existing and new customers, such as confectioners, pastry shops, bakeries, restaurants and hotels, applying good time management techniques.
- Assess customer needs and suggest appropriate products and services.
- Respond to customer enquiries; negotiating prices within limits of authority; and concluding sales orders to meet revenue targets.
- Identify, research, and contact prospective customers and build positive relationships that will generate future sales and repeat business.
- Manage distributors in how they supply, sell and promote Barry Callebaut portfolio and brands.
- Coordinate Trade Marketing and Technical activities between BC and specific customers.
- Represent Barry Callebaut at Trade Fairs/Customer Days as may be applicable.
- Develop Chef-to-Chef relationships.
- Establish annual, quarterly, monthly, or weekly sales plans and prioritise and schedule own activities so these targets are met.
- Conduct other Group-related office work, including admin tasks (Salesforce platform, weekly reporting, price list management etc.).
- Register commercial activities in Salesforce
- Maintain and continually build a strong knowledge of the Barry Callebaut product range, sales and commercial processes.
- Bachelors Degree in food science or similar vocational education
- Must have a valid drivers licence
- Knowledge/interest in Chocolate/Gourmet industry (desirable)
- Experience with SAP/Salesforce (desirable)
- Working knowledge of Google Mail
- Proficient knowledge of MS Office Suite
- Proficient in English, both written and verbal
- Exceptional customer focus and ability to build relationships