About The Role
As a Senior Client Success Manager, you will be the key link between clients and the internal team. This role involves understanding client needs, developing and facilitating the effective implementation of digital strategies, and leveraging Marketing Technology to drive successful campaigns. You will be responsible for improving clients' Return on Ad Spend and Return on Investment.
Key Responsibilities
- Build and maintain client relationships, fostering collaboration for flawless execution of plans.
- Understand client needs, objectives, and challenges, tailoring solutions to meet their specific requirements.
- Develop and implement strategic media plans based on client direction and media research.
- Synthesize information to guide campaign development and execution.
- Conduct audience research, analyze data, and utilize various technologies for optimal communication and campaign performance.
- Manage smooth onboarding of new clients, ensuring understanding of products and services.
- Oversee a portfolio of clients, ensuring their satisfaction and retention.
- Innovate and recommend media solutions to ensure client satisfaction and results.
- Analyze, understand, and interpret data to inform campaigns and draw decisive action points.
- Manage and train team members, conducting performance reviews and staff training.
- Collaborate cross-functionally within the company for seamless support.
- Demonstrate expertise in the media landscape, producing sound strategies and proactive proposals.
- Resolve client issues swiftly and maintain rapport with internal and external teams.
- 5+ years of experience in client relationship management, digital marketing, or a similar role.
- Exceptional written and verbal communication skills in English.
- Strong relationship-building abilities with internal and external stakeholders.
- Analytical mindset, attention to detail, and understanding of business processes and client needs.
- Comprehensive understanding of the customer journey, CRM systems, Google Analytics, Tag Manager, and Meta Business Suite.
- Proficient in leveraging analytics tools for audience segmentation, targeting, and A/B testing methodologies.
- Demonstrated expertise in optimizing paid media campaigns and managing budgets to maximize ROI.
- Skilled in data visualization, statistical analysis, and developing integrated marketing strategies.
- Experience in conducting competitive analysis and staying up-to-date with industry trends.
- Ability to manage multiple campaigns simultaneously in a fast-paced environment.
- Experience or knowledge in marketing.
- Ability to apply an omnichannel mindset and integrate with client processes.
- Proficiency in creating and interpreting dashboards and reports.
- Knowledge of marketing automation platforms and integration within broader marketing campaigns.
- Familiarity with advanced tracking, attribution models, and audience research tools.
- Proven ability to develop post-campaign analysis reports and monitor ROAS.
- Strong problem-solving skills and a proactive approach to client management.
- Office-based role.
- Fast-paced environment requiring the ability to manage multiple campaigns and meet deadlines.
