We are a company who is inspiring the extraordinary, for more than 70 years, we have led the way with purpose-driven healthcare technology. That history compels us to relentlessly pursue therapies that change lives.
This role is opened to continue our daily milestone in serving our patients & partners and to give them the highest level of support & partnership which is aligned with our daily mission to alleviate pain, restore health, and extend life.
Reporting directly to Vice President, CEMA Strategic Marketing Enterprise (SME), the Senior Marketing Manager - Downstream Africa willmanage the execution of aligned marketing & market development strategies in the region to ensure competitive advantage.
In close collaboration with other enablers and functions, the Downstream Marketing Lead plays a key role in executing the strategies; creating a tailored approach that reflects the dynamics of the portfolios and therapies in the region, while maintaining budgetary stewardship and a close eye on profitability and gain in market share.
A Day in the Life
Responsibilities may include the following and other duties may be assigned.
- Supporting and leading a team to foster and advance best practice marketing & market development within the Africa marketing organization with the purpose of driving sustainable growth and patient benefit.
- Directing the implementation and execution of Africa marketing strategies for specific portfolios and therapies by prioritization frameworks (Country segmentation and APM Active Portfolio Management).
- Identifying unmet customer requirements and new business opportunities and providing vision, focus, and input to Africa SME teams and the Regional Leadership team.
- Driving product and therapy marketing plans, including segmentation, competitive strategy, selling strategies, advertising with core brand equity, and promotional program development with a metrics-based approach to measuring the effectiveness of marketing tactics to drive plan refinement.
- Working with regional sales teams to develop commercial plans and launch plans in conjunction and in consultation with branding, training & operations that meets or exceeds customer expectations.
- Leading and coordinating best-in-class product launches and product positioning activities.
- Leading and mentoring the team to work with the salesforce to create demand, enable sales, increase awareness and drive market share for assigned product responsibilities.
- 10+ years combined experience in two or more of the following functions within the Healthcare industry (Med Device strongly preferred): Market/Business Development, Strategic/General Marketing, Downstream Marketing, Strategy & Portfolio Management, General Management, Project Management.
- 5+ years of Marketing experience required at Manager/ Sr. Manager level.
- University degree in Healthcare, Business Management or Marketing.
- Experience managing a direct report staff, as well as significant management experience in a highly matrixed organization.
- Ability to cross-functionally influence, lead with and without authority, possess the knowledge, skills, ability, and credibility to system engineer a large and critical project with multiple stakeholders and matrixed participants.
- Excellent communication and interpersonal skills, negotiating; managing change; goal setting; planning and organizing teamwork; ability to address difficult situations; able to understand and communicate technical information.
- Experience in implementing innovative channels such as Digital and omnichannel.
- Ability to travel to the countries within the region up to 70% of the time.
We offer a competitive salary and benefits package to all our employees:
- Flexible working environment
- Annual Incentive Plan % depending on company results
- Pension scheme and group discount on healthcare insurance
- Training possibilities via Cornerstone/Skills Lab
- Employee Assistance Program and Recognize! (our global recognition program)
Our unwavering commitment to inclusion, diversity, and equity (ID&E) means zero barriers to opportunity within Medtronic and a culture where all employees belong, are respected, and feel valued for who they are and the life experiences they contribute. We know equity starts beyond our workplace, and we must play a role in addressing systemic inequities in our communities if we hope to have long-term sustainable impact. Anchored in our Mission, we continue to drive ID&E forward both to enhance the well-being of Medtronic employees and to accelerate innovation that brings our lifesaving technologies to more people in more places around the world.
About Medtronic
Bold thinking. Bolder actions. We are Medtronic.
We lead global healthcare technology and boldly attack the most challenging health problems facing humanity by searching out and finding solutions. Our Mission to alleviate pain, restore health, and extend life unites a global team of 90, 000+ passionate people. Powered by our diverse knowledge, insatiable curiosity, and desire to help all those who need it, we deliver innovative technologies that transform the lives of two people every second, every hour, every day. Expect more from us as we empower insight-driven care, experiences that put people first, and better outcomes for our world.
In everything we do, we are engineering the extraordinary.
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