Your focus will be on driving results on engagement, brand awareness & conversion through social media platforms, magazine (blog) content & paid media. You will be part of a dynamic team which reports to the Brand and Marketing Manager, and includes Digital Content Creators, a Community Manager and Website Manager.
KEY ROLES:
Social Media
- Management and creation of internal social media calendar
- Collection and management of digital assets from internal design teams for social media
- All social media posting including copy
- Strategy and enhancements across all social media platforms
- Analysis & reporting across all social media platforms including Instagram, Facebook, TikTok, Twitter & Youtube
- Oversight of social media inboxes & responses
- Follow social trends for posting, and implement into our evolving strat
- Collection and management of digital assets from internal design teams for magazine
- Creation and Management of blog content copy
- Management of all paid media assets & content Google Advertising, Performance Max & Meta
- Minimum 3 years experience in social media management
- Relevant tertiary education (social & digital media courses preferred)
- Knowledge of local and global streetwear culture
- Copywriting skills
- Trend analysis and all social media analytics & reporting
- Paid media content, reporting, analytics & budgeting