Posted on: 16 September 2024
ID 923689

Telegram Market Development Manager

Kick-start your career in the online gaming world and experience the very latest in technology and innovation.

Who We Are

Were part of Super Group, the NYSE-listed digital gaming company behind some of the worlds leading Sports and iGaming brands.

At DigiOutsource, we bring passionate people and innovative tech together to create market-leading online gaming solutions. Our multidisciplinary teams are passionate about products, customer experience and security. Were empowered to achieve the ultimate in high-performance gaming experiences using the best technology available.

Who Were Looking For

Were on a thrilling journey of growth and innovation, and we need passionate, driven individuals to join us. At DigiOutsource, every day is action-packed, and we expect you to bring your A-game. In return, youll find a supportive environment where your skills can flourish and your career can soar.

Ready to become a game-changer? Supercharge your career with us and be part of something extraordinary.

Why we need you

Were on a mission to create extraordinary experiences for our customers, and we believe that your unique skills, passion and superdrive will help us achieve our vision.

As a Telegram Market Development Manager youll be supporting in the spearheading the telegram project. You would be required to drive the strategic direction of the brand and product on Telegram, leveraging the existing and established global acquisition and retention teams, as well as driving new, Telegram specific acquisition channels

What Youll Be Doing

As part of your role, your responsibilities will include:
  • Overall Strategy: Develop and execute a comprehensive Telegram-specific marketing strategy to support the global brand strategy to maximize revenue and profitability. Have a core understanding of how features like Gamification and A.I can be used to increase market share and drive revenue.
  • Revenue Accountability: Take full ownership of the bottom-line revenues for the Telegram Casino Platform, with a focus on consistent growth. Monitor and analyze regional KPIs and metrics, react quickly to under performance and optimise activity accordingly.
  • Market Research: Conduct thorough market research to continually stay abreast of current trends in this product vertical and to identify opportunities and trends in the worldwide online casino industry as a whole.
  • Product Knowledge: Be the knowledge expert for the Telegram platform, with clear understanding of how using features such as Groups, Channels, Stories and Subscriptions etc. can be used to drive traffic to the brand, increase engagement and ultimately drive Retention and revenue on the brand/s.
  • Keep key business stakeholders, e.g. Acquisition and Retention Services, Technical Heads of Portfolios, Compliance, etc. abreast of trends, challenges and opportunities present in each region/target market pertaining to Telegram, in order to influence the product development roadmaps. Customer Acquisition: Support global acquisition efforts with regionally targeted marketing campaigns and partnerships to drive customer growth.
  • Retention Marketing: Support global retention strategies to increase customer lifetime value and reduce churn ensuring all marketing activities are relevant to each target market on the Telegram platform, aligning with each focus market's preferences and regulations.
  • Work with business stakeholders to ensure all marketing initiatives appeal and perform at the local level, continually optimizing to ensure maximum ROI.
  • Drive the multichannel marketing strategy for the focus markets working with and influencing business stakeholders to achieve optimum performance.
  • Performance Metrics: Track key performance indicators (KPIs) to measure the success of marketing initiatives and overall business performance.
  • Compliance: Stay up-to-date with local gaming regulations and ensure the company's operations adhere to all legal requirements.
  • Reporting: Provide regular reports and insights on market performance, challenges, and opportunities to senior management.
  • Work with internal development teams to fix issues and deliver constant improvements in the core product offering.
  • Customer Acquisition: Support global acquisition efforts with regionally targeted marketing campaigns and partnerships to drive customer growth.
This job description is not intended to be an exhaustive list of responsibilities. You may be required to complete other reasonable duties in order to achieve business objectives.

Essential Skills Youll Bring To The Table

The necessary skills that we require for this role include:
  • Strong verbal and written communication skills, with the ability to convey complex ideas clearly and effectively
  • Experience working collaboratively in cross-functional teams, with a focus on achieving shared goals
  • Expertise in managing multiple projects simultaneously, with a track record of delivering on time and within scope
  • Exceptional attention to detail, ensuring high standards of quality in all outputs
  • Ability to adapt quickly to changing environments and priorities, maintaining effectiveness in dynamic situations
  • Proven experience working in a marketing/product focused role specializing in Telegram and/or similar platform
  • Solid understanding of Crypto currencies
  • Proven experience working in high pressured environment
  • Experience in growing markets/brands with demonstrable examples
  • Significant experience of working with product developers, legal and compliance and marketing teams
  • Excellent analytical skills
  • Ability to conceptualize, discuss and present data, results and proposals internally and externally
Desirable Skills Youve Got Up Your Sleeve

It would be great if you also have some of the following skills:
  • In-depth knowledge of sports betting markets, including odds calculation, betting types and market trends
  • Previous experience in the online gaming or casino industry, with a strong understanding of player behaviour and industry regulations
  • Familiarity with gambling regulations and compliance requirements in various jurisdictions, ensuring adherence to legal standards
  • Experience in developing and executing customer retention strategies
  • 3 - 5 years iGaming experience
  • Demonstrated success in managing multiple projects and priorities simultaneously within short timelines
  • Relevant tertiary qualification
Our values are non-negotiables

Our culture is underpinned by core values that are linked to key behavioural competencies. Along with the below behavioural competencies, these are essential for all employees in order for you to embed in and drive our culture forward.

These Competencies Are
  • Highly developed influencing skills
  • Resilient
  • Flexible with the ability to adapt quickly and efficiently to the changing requirements and challenges of a large international business
  • Creative spirit with an element of entrepreneurialism
  • Positive results focused attitude
  • Strategic thinker
  • Solutions orientated
What Youll Get Back

We offer a great variety of personal and professional benefits to help you thrive at DigiOutsource and Super Group. This includes:
  • Were dedicated to your supergrowth. Our comprehensive learning and development programmes give you a range of resources and opportunities to expand your skills and advance your career.
  • Your hard work and achievements wont go unnoticed. Our innovative Performance Tool ensures you receive regular, constructive feedback, helping you to continuously improve and reach your full potential.
  • Our Employee Assistance programme offers a variety of benefits which you and your family can benefit from.
  • Competitive Renumeration
  • Subsidised Medical Aid or GAP Cover
  • Insurance Benefits (including Group Life and Income Continuation Benefit)
  • Funeral Fund & Funeral Fund Top Up
  • Subsidised Retirement Annuities
  • Employee Incentive Plans
Be part of that Superclass feeling.

At Super Group, diversity is part of our DNA. With teams across 22 countries, 85 nationalities, and 30 languages, we take equal opportunities seriously, championing a supportive, inclusive and empowering environment wherever you are in the Group.

Its all about putting your experience first and ensuring honesty and fairness in all we do.

Here, your growth is supported and your contributions valued.

Game on!
  • Please note we will apply relevance to our Talent Management and Talent Development Programme as part of our recruitment process.
  • Shortlisted candidates may need to complete an assessment.
This position requires trust and honesty it has access to customers financial details - therefore a credit and criminal record check will be conducted. The qualifications identified herein are an inherent job requirement; therefore, a qualification verification check will be done. By applying for this role, and supplying the necessary details, you hereby grant us permission to apply for these checks. This will be done in a confidential manner, and solely for the purposes of verification.

Should you not hear from us within 2 weeks, please deem your application as unsuccessful.

The perfect place to work, play and grow!
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